Find the right business. Unlock the right people.
KnowFirst is business and contact intelligence for Australia and New Zealand. Search 3M+ business profiles and 12M+ people profiles drawn from 238M+ records, follow the feed on any business and export what you need - searching is always free.
Built for the teams that work markets
Sales, marketing and recruitment all start with the same question: who is out there, and what are they up to? Here is how KnowFirst answers it for each.
Sales
Build qualified prospect lists in minutes, map the buying committee and call when the feed says it is time.
KnowFirst for SalesMarketing
Size any segment before committing budget, build ABM lists with key people attached and keep watch on competitors.
KnowFirst for MarketingRecruitment
Find expanding businesses through their hiring activity, source candidates with real employment history and lead client meetings with a market map.
KnowFirst for RecruitmentEverything you need to work a market
From first search to exported list, the whole workflow lives in one place - no stitching tools together.
Search that gets you
Search by name or keyword, or build precise filters - industry (ANZSIC), location, size and more. Search and browse are always free.
Verified contact data
Unlock phone numbers and email addresses on any business or person. Unlocks are remembered per record, so you only ever pay once.
The business feed
News mentions, website updates, company changes - the feed is the recent run of changes on a business, so you reach out at the right moment.
Lists and saved searches
Keep markets as reusable lists of businesses and people. Save any Businesses search with every filter intact and re-run it in one click for fresh results.
Exports that cost once
Build CSV exports with exactly the fields you need. You are charged once when the file is first downloaded - downloading it again is free.
Built-in API
Everything the platform does is available over REST. Your API key draws from the same credit balance - manage it in API Keys, try every endpoint in API Docs.
A profile that goes deeper than a directory
Most directories stop at an address and a phone number. Every KnowFirst profile opens into eighteen specialist views, so the research you would spread across a dozen sites happens in one.
- Registry-grade facts. ABN, ACN and GST status in Australia; NZBN in New Zealand.
- Digital footprint. Websites, tech stack, organic and paid search performance.
- The people. Key people on every business, with roles and unlockable contact details.
Three steps from market to list
Search for free
Browse the whole database with as many filters as you like. Searching and browsing are free - credits are only spent when you unlock or export.
Unlock what matters
Reveal verified phone and email details only on the records you care about - from 15 cents a credit, remembered per record.
Take it with you
Export your list to CSV for your CRM, or pull the same data through the API. Exports are charged once, on first download.
Simple credits, not per-seat anxiety
Searching, browsing and filtering is free. Credits are only spent when you unlock contact details or export records - and your plan sets your rate. Top up from 1,000 credits any time, or switch on auto top up so you never stall mid-workflow.
| Plan | Rate per credit | Included credits |
|---|---|---|
| Starter | $0.30 | 200 / month |
| Growth | $0.18 | 600 / month |
| Professional | $0.15 | 2,000 / month |
All amounts in AUD and include GST. Free plan includes 20 credits to start.
Trusted by sales, marketing and recruitment teams
"KnowFirst helps me when I am researching our competitors and putting together strategic plans. It saves me so much time only having to visit one website."
C. MorrisonExecutive Assistant to the CEO
"Using KnowFirst helped me put together a killer pitch to my client. The real time alerts also made sure I had the most up to date information."
A. WatersonHead of Marketing
Your market is one search away
Create a free account with 20 credits and put the database to work - searching and browsing are free. No credit card, no sales call, cancel any time.